Percent of Callers Giving a Perfect Score for Customer Satisfaction
Definition
What is the percentage of callers giving a perfect score for customer satisfaction? (See Top Box Caller Satisfaction)
The percentage of callers giving a perfect score for customer satisfaction, or top box caller satisfaction score, is the number of rates for the top one, two, or three highest points on a purchasing motive, satisfaction, or knowledge scale. By top box caller satisfaction, it is believed to be the most desirable point on the scale.
The top-box method of data presentation is successful, mainly when presenting to managers who do not want to digest means and medians. But there may be a cost to collapsing records.
Importance of the percentage of callers giving a perfect score for customer satisfaction
BPO companies should have a clear understanding of top box caller satisfaction techniques and principles before delving into more advanced methods of measuring customer loyalty and, eventually, tailoring marketing campaigns to it.
The standard for a top box caller satisfaction score would be to ask customers their level of satisfaction with a purchase, service product, or any contact with a business.
The percentage of callers giving a perfect score for customer satisfaction is the strongest indicator of whether a customer can make a potential purchase in a dynamic environment where companies compete for customers. Customer loyalty can not only help you keep loyal customers, but it can also serve as a point of distinction for new customers.